Last Wednesday Olivier and I were at the Social CRM 2013 event organised by Our Social Times. With 10 speakers on stage, it promised to be a busy day full of insights on the potential value of adopting social technologies for businesses. The most interesting moment of the day was the introduction keynote by Martin Hill-Wilson, a very inspiring specialist that we recommend you to follow!
We wrapped up 9 key learning for you :
- Stop thinking in silos. The key to success is that departments talk to each other, especially sales, marketing and service. Today, there is very few harmony between departments. Martin’s conclusion is that having a unique agenda for the 3 departments, becoming the customer department, with one budget, one Cxo, one set of objectives could be a nice way to succeed a social CRM project. || Read more
For this year’s last #appslunch, we decided that everyone at the table could talk about one application that he or she has been using recently. Let us guide you through an overview of the best ones!
Shopilly: Because we feel it is worth sharing, for once we included a desktop application: Shopilly. Without a doubt the best one of this appslunch session. As you already know by now, at Cleverwood we strive to be a zero e-mail company. With Shopilly, you can create one specific e-mail address and use it to subscribe to all your newsletters. It collects all newsletters for you and stores them in a nice and friendly design. You also have the option to link a Yahoo mail, Gmail or Hotmail account as well as have Shopilly automatically import commercial messages. Goodbye dirty mailbox! We strongly recommend them to make a mobile version
Our last Friday Session marked the 60th FAS, and it was a very special one indeed! We were honoured to have such a passionate consultant as Christian Vanden Berghen show us the power of mind mapping, a topic that involves every one of us!
What did we learn? || Read more
A few weeks ago Facebook finally allowed users to edit posts. With the introduction of this new function -although not available yet for business pages- many community managers breathe a sigh of relief. But does editing posts really help community managers? Is it really an advantage for Facebook brand pages? Let’s take 5 minutes to put this into perspective. || Read more
George Bernard Shaw once said: “There is no sincerer love than the love for food”. This may well be the best way to describe what true passion for gastronomy really is: authentic and unique to every single person.
Personally, I love the story behind every ingredient and I see a recipe as the celebration of every product used to prepare the dish. From the land to the table, food is an ambassador of ancient traditions and genuine flavours.
It comes as no surprise that I was really happy when I started working for Rob, the Belgian gourmet’s market par excellence, located in Brussels.
Our mission? To help them provide new ways of connecting with foodies! || Read more