http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/ New (ways of using) Media Fri, 10 Feb 2012 08:32:12 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-145 Cleverwood Friday Session on Eurostar Girly&Geeky Shopping in London | New (ways of using) Media Sun, 19 Apr 2009 19:09:22 +0000 http://www.cleverwood.be/blog/?p=264#comment-145 [...] the detailed article if you want more information about this application. Cleverwood Friday Session on Eurostar Girly [...] [...] the detailed article if you want more information about this application. Cleverwood Friday Session on Eurostar Girly [...]

]]> http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-108 Girly Geeky Shopping in London mobile application : Total success ! | get2future blog Sat, 28 Mar 2009 12:21:47 +0000 http://www.cleverwood.be/blog/?p=264#comment-108 [...] a total success for this new mobile application we developed in collaboration with Cleverwood and Rolling Talks for Eurostar. More than 700 messages were posted by the Girls Geeks during their [...] [...] a total success for this new mobile application we developed in collaboration with Cleverwood and Rolling Talks for Eurostar. More than 700 messages were posted by the Girls Geeks during their [...]

]]> http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-98 Future is a four letter word | New (ways of using) Media Fri, 20 Mar 2009 21:13:49 +0000 http://www.cleverwood.be/blog/?p=264#comment-98 [...] The new models set up by these innovative companies take into account new trends initiated on the web such as integrated content, brand conversation or interactive direct marketing. Contact-based models are slowly but surely falling apart due to the flood of information customers are submitted to and technological evolutions that allow capturing customers’ feedback and estimating brands’ value almost instantly. New models using brands in a more clever way, reaching a real win-win-win between the media, the advertiser and the consumer will rise and bring closer a product to its communication. On top of this brand/product/communication layer, a new service layer will bring more value to the consumer and allow the brand to better differentiate itself on the market. Just like we did for Eurostar. [...] [...] The new models set up by these innovative companies take into account new trends initiated on the web such as integrated content, brand conversation or interactive direct marketing. Contact-based models are slowly but surely falling apart due to the flood of information customers are submitted to and technological evolutions that allow capturing customers’ feedback and estimating brands’ value almost instantly. New models using brands in a more clever way, reaching a real win-win-win between the media, the advertiser and the consumer will rise and bring closer a product to its communication. On top of this brand/product/communication layer, a new service layer will bring more value to the consumer and allow the brand to better differentiate itself on the market. Just like we did for Eurostar. [...]

]]> http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-96 Girlie Geeky Shopping London at LamaZone Blog Sun, 15 Mar 2009 14:24:33 +0000 http://www.cleverwood.be/blog/?p=264#comment-96 [...] aan Clo, Caroline, Eurostar, Mobile Vikings, Cleverwood, alle deelnemende [...] [...] aan Clo, Caroline, Eurostar, Mobile Vikings, Cleverwood, alle deelnemende [...]

]]> http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-92 Une journée de shopping mobile et sociale à Londres Sat, 14 Mar 2009 08:27:48 +0000 http://www.cleverwood.be/blog/?p=264#comment-92 [...] Cleverwood enabling Girl Geek’s low pound shopping in London [...] [...] Cleverwood enabling Girl Geek’s low pound shopping in London [...]

]]> http://www.cleverwood.be/blog/2009/03/cleverwood-enabling-girl-geeks-low-pound-shopping-in-london/#comment-89 Girly Geeky Shopping in London | get2future blog Fri, 13 Mar 2009 17:23:01 +0000 http://www.cleverwood.be/blog/?p=264#comment-89 [...] are very excited at G2F that we could work together with Cleverwood and Rolling Talks on this great project for [...] [...] are very excited at G2F that we could work together with Cleverwood and Rolling Talks on this great project for [...]

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