Caroline Maerten / RollingTalks joins Cleverwood to develop the Social Media business unit

By Olivier Beaujean on 30 August 2010 in Cleverwood | Comments Off

Download a pdf version of the Press Release in FR or NL

After 18 months of fruitful collaboration, Caroline Maerten, aka @RollingTalks, officially brings her expertise to Cleverwood, the belgian New Media agency founded in 2007. Caroline takes the lead of the Social Media Business Unit.

As per July 1st, Cleverwood is counting on a new partner in the management team. Caroline Maerten’s mission will be to develop the current social media strategic and operational consulting offer (Monitoring, communication and online presence strategy, e-reputation, community management, crisis management, cross-channel campaigns, coaching…).

“The expertise and experience Caroline is bringing to Cleverwood will ensure the long-term development of our Social Media focus, as it now becomes a specific Business Unit inside Cleverwood,” says Olivier Beaujean, managing partner. ”This is perfectly in line with the growth strategy we are currently rolling out.”

According to Caroline Maerten, “The current market evolution in the New Media, and especially in the Social Media requires a very professional approach. Joining Cleverwood opens new horizons and the possibility to offer our clients a larger service offering in terms of New Media and of “New (ways of using) Media” while improving the quality of services they benefited so far.”

About Cleverwood

Cleverwood is your New Media Consulting and Knowledge partner, providing expert new media profiles, expertise, knowledge and consulting services for Web, Mobile, Interactive Television and emerging channels.

Cleverwood consultants work with Market Leaders and Smart Challengers to help them develop their online activities with a special focus on the “New (ways of using) Media”.
They work closely with the Clients, very often within the e-marketing teams on various missions such as project management, e-marketing management, web & mobile product management, community management, web copywriting & editorial strategies definition, conversion marketing, usability and information architecture, blogger, e-reputation, social media strategist…

About Rolling Talks

Active in the web sector since 1998, Caroline Maerten aka Rolling Talks developed in the last 3 years an expertise and a name in the field of Social Media. She works with agencies and brands in various sectors and across different European countries. She also contributes on a regular basis to the education of the Belgian market about Social Media through various public presences, school courses, coaching sessions and papers.

More information

Please contact Olivier Beaujean or Caroline Maerten. Don’t hesitate to check our various online presences that are available from our website www.cleverwood.be

Downloads:

• Press release in French
• Press release in Flemish

Tags: rollingtalks, social media