Archive for the ‘New way of…’ Category

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Twitter in Belgium surpassed 1 Million users. That’s what news media reported earlier this month. Numbers show how twitter use doubled compared to last year, from 520 thousand to 1,1 million users. That makes Belgium the 35th country worldwide. With so many new arrivals on Twitter, it’s probably a good idea to learn some of [...]

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Respecteer je identiteit, on- en offline. Mijn Club. - Slecht begonnen - Onze Club. Club Brugge. Ken je ze? Blauw-zwart, opgericht in 1891 onder de naam Brugsche Football Club en Club van harde werkers en noeste arbeid. Op de grasmat en in de tribune, allemaal volksmensen. Gewonnen prijzen doorheen de jaren? Who cares. Ik niet. Al had mijn Club – [...]

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Time for confessions, I love Iron Maiden! Not only for their great output of timeless heavy metal classics, but surely for their unique brand management over time as well. Like many major bands, it might not surprise you Iron Maiden is more than just the artists. It is a serious business with well thought out [...]

posted by on New way of..., Trends Session

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Football and social media in Belgium Cleverwood white paper by Pieter Maenhout. As announced in my previous blogpost, I’ve worked for several months on an overview on how Football clubs in Belgium use social media. Today it seems like most companies and brands are conquering their fear of social media, one step at a time. [...]

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With Saint Nicolas behind us, the final stretch to Christmas and the New Year is in sight. It’s the time of year where we review all that’s happened in the past year. For this reason, Twitter is publishing an overview of their most populair stories, topics and hashtags.